This Cookie Policy explains what cookies and other similar storage technologies are, which ones ZapGo, operated by Zapgo S.A.S, uses on the zapgo.com.co website and on the Platform, what we use them for and how you can control them. It supplements our Privacy Policy (in Spanish).
1. What are cookies?
Cookies are small files that a website stores in your browser to remember information about your visit. Similar technologies, such as local storage (localStorage), serve a similar purpose, and this policy treats them the same way.
- First-party cookies: set by ZapGo.
- Third-party cookies: set by external services we integrate, such as Google Analytics or Meta Pixel.
2. Cookies we use
Necessary
They make the Platform work: keeping you signed in and remembering interface settings. They cannot be disabled without affecting the service.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| token, api_token, user | ZapGo (local storage) | Keep you signed in and authenticate requests to the dashboard and the API. | Until you sign out or clear your browser data |
| sidebar:state | ZapGo (cookie) | Remember whether the dashboard sidebar is open or collapsed. | 7 days |
| NEXT_LOCALE | ZapGo (cookie) | Remember the language you chose for the site. | Up to 1 year |
| theme and column preferences | ZapGo (local storage) | Remember the visual theme and the columns you chose in dashboard tables. | Until you clear your browser data |
| zapgo_cookie_consent | ZapGo (local storage) | Store your choice about analytics and advertising cookies. | Until you clear your browser data |
Analytics
They help us understand how the site is used (pages visited, where visits come from), in aggregate, so we can improve it.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics (Google LLC) | Distinguish visitors and measure site usage. | Up to 2 years |
Advertising and measurement
They let us measure the effectiveness of our Facebook and Instagram campaigns and show relevant ads.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta Pixel (Meta Platforms, Inc.) | Measure visits and conversions coming from Meta ads. | 3 months |
| fr | Meta Platforms, Inc. | Deliver, measure and improve the relevance of Meta ads. | 3 months |
3. Third-party services
Third-party cookies are governed by each provider's policies. You can review them here:
- Google: How Google uses cookies
- Meta: Meta Cookies Policy
4. How to control cookies
The first time you visit ZapGo, we ask whether you accept analytics and advertising cookies. Google Analytics and Meta Pixel are only activated if you give your permission, and you can change your choice at any time.
You can also block or delete cookies from your browser settings. Keep in mind that if you block necessary cookies, you may not be able to sign in or use the Platform.
To limit Google analytics across all websites, you can install the Google Analytics opt-out browser add-on. For Meta ads, you can adjust your ad preferences.
5. Changes to this policy
We may update this Cookie Policy when the technologies or services we use change. The current version will always be available at zapgo.com.co/en/cookies.
6. Contact
If you have questions about this Cookie Policy, write to us: